Coronavirus is a force to be reckoned with, and it is going to take a while for the world to rid itself of this invisible enemy. In the meantime, businesses are worried about their future. With the stock market plummeting and the limitations being put on SMB's and brick and mortar businesses, it's understandable that there is unrest.
To stay positive, it is good to remain hopeful that this situation will not last long, and that helping each other during this time is the best solution. Some of the biggest companies and brands are stepping up to help those in need.
In this blog we’ve listed some free resources for ecommerce business owners in Advertising, Education and Tools segments and providers are listed alphabetically.
This is by no means a definitive list, so we are looking forward to hearing your suggestions. If there are any that we have missed, we would be glad to update our blog post with additional examples of companies that are providing free resources during the COVID-19 pandemic.
What do you get: $340 million in Google Ads credits available to all SMBs with active Google Ads accounts over the past year. Credit notifications will appear in their Google Ads accounts and can be used at any point up until the end of 2020, and across their advertising platforms.
Who is eligible: SMBs who have been active advertisers with Google since the beginning of 2019. You can find more information here.
What do you get:
- They are waiving charges for your Yelp Ads delivered in the second half of March (March 16-31), This waiving of ad charges will happen automatically.
- They are pausing your scheduled Yelp Ads program for April. Your program will automatically restart on May 1.
- If you would like to restart your Yelp Ads before May 1, simply click here to log in to your account and keep your ad live. Your Yelp Ads will resume within two business days. If you offer delivery or take-out, they will set up a $100 Yelp Ads campaign free of charge for April 1-30, 2020.
- You won't have to pay for any other Yelp paid features or page upgrades that are active on your account as of March 19 for the period from March 16 – April 30, 2020. The Yelp payment pause will happen automatically for eligible businesses.
- And muchmore.
Yelp is also offering relief for restaurants and bars without active Yelp Ads campaigns.
Who is eligible:This relief is available to small, independently owned restaurant and nightlife businesses and franchisees in the U.S, Canada, the U.S. Virgin Islands, and Puerto Rico with fewer than five locations. Users that purchased a Yelp Ads program directly from Yelp, and had their campaigns active as of March 19, 2020.
What do you get:Ahrefs - an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking, and site audits is offering a Blogging for Business course free during Coronavirus to help educate entrepreneurs during the pandemic. The regular price of the course is $799. This course is one of the best in the industry.
Who is eligible: Anyone with a willingness to learn about Blogging.
What do you get: Google Cloud is one of the largest and most advanced cloud services providers. They are offering free courses for exam preparation and certification. The regular price of these courses starts at $125.
Who is eligible: Everyone.
What do you get: LinkedIn is offering free courses to help companies learn how to be productive when employees are working from home. LinkedIn is known for their business learning videos and content.
Who’s eligible: Anyone with a LinkedIn Account.
What do you get: Moz builds tools that make SEO, inbound marketing, link building, and content marketing easy, with a focus on search engine optimization (SEO). Moz is offering free SEO courses until the end of May 2020.
Who is eligible: Anyone who is interested in learning about SEO. The course is free using the promo code "Wegotthis." You still need a credit card to create an account, but there is no charge for the courses you take using the promo code.
What do you get: SkillShare is an online learning community with thousands of classes for creative and curious people, on topics including illustration, design, photography, video, freelancing, and more. And they’re offering two months free of unlimited courses on their website during the time of Corona.
Who is eligible: Anyone who is interested in learning any of the courses they offer. You can sing up with Google, Facebook, or just by email.
What do you get:
- Students have free, personal in-home access to Adobe Creative Cloud in place of their schools’ in-classroom licenses through May 31, 2020.
- Adobe web-based PDF services on Adobe.com are free through May 31, 2020.
- For Creative Cloud and Document Cloud customers in Value Incentive Plan (VIP), the renewal grace period is now 60 days.
- For Creative Cloud and Document Cloud enterprise term license agreement (ETLA) customers, there are no additional license charges for 60 days.
- Read more here.
Who’s eligible: Institutions and businesses that already have an account or don’t have an account with Adobe Creative Cloud. Not all features are available to all the groups.
What do you get: Atlassian offers free access to Cloud products for issue-tracking and project-tracking software including Jira and Confluence. You also get free access to Trello Business Class for organizing plans that are offered for one-year to educators at K-12 and higher education.
Who is eligible:Small teams - these include startups, thriving non-profits, or a small team within a larger organization. You can leverage the Atlassian portfolio of cloud products to support the way your team works for free.
What do you get:
- Free license for new customers of Duo Security’s two-factor authentication tool and current customers can go above their user limit as their employees increasingly work from home.
- Cisco Umbrella offers existing customers that exceed their user limit to support an increase in remote workers, and new customers can access a free license.
- Current Cisco Any Connect Secure Mobility Client customers can exceed their user limit to support an increase in remote workers, and new customers can obtain a free license.
These offers will be available from now until July 1, 2020. Read more here.
Who is eligible: Existing and new Cisco users who need assistance while working from home.
What do you get: Facebook is offering a digital gift card option for SMB's so that people can donate to their favorite small business to keep it up and running. This option is available in the U.S. Businesses interested in promoting their gift cards can learn how to sign up with one of our partners. We’re also working on offering gift cards on Instagram.
Who’s eligible: Facebook Business Pages within the U.S. can check for their eligibility here.
What you get: GitHub, the web-based platform used for version control announced that all of its core features are now available for free to all users, including those that are currently on free accounts.
Who’s eligible:All users, including those that are currently on free accounts.
What do you get: Google Hangouts has given free access to their advanced Hangouts Meet video-conferencing capabilities to all G Suite customers globally through July 1, 2020, including:
- Larger meetings, for up to 250 participants per call
- Live streaming for up to 100,000 viewers within a domain
- The ability to record meetings and save them to Google Drive
Who is eligible: These features are available in the Enterprise edition of G Suite and G Suite Enterprise for Education, and will be available at no additional cost to all G Suite customers until September 30, 2020.
What do you get: Hootsuite is offering free access to its social media software until July 1, 2020. Additionally, you also get access to its numerous social media courses and other essential tools. Get started here. The package includes:
- Ten social profiles
- Unlimited RSS integrations
- In-dash live chat support
Who is eligible: Any organization with a credit card and in individual cases without.
What do you get: Microsoft has responded in March 2020 with a free 6-month Office 365 E1 Trial, including Microsoft Teams. Microsoft is making this exclusive E1 Trial license available in response to the increased need for employees to work from home during the Coronavirus outbreak. Learn more about it here.
Who’s eligible:Any customer that's managed by a Microsoft account rep. It's for organizations (including non-profits) who haven't activated any other Office 365 E1 trials in the past.
You need to contact your Microsoft account representative. They'll get you a promo code that you can use to sign up for the E1 Trial. After you've used your E1 Trial promo code, you can't use it again, nor can you activate another E1 Trial code.
We hope this list helps you during this difficult and challenging time. In the meantime, keep checking back as we'll be updating the list with readers' suggestions. If you have a free resource that is usually a paid service that we haven't listed, please leave a comment below, and we will add it to our list. Please note: we will moderate comments so they will not appear immediately. Let's help each other make it through this time of hardship. Please stay well.